The Martin Agency // Ad Age Agency of the Year 2020, 2021, 2023, Fast Company’s Most Innovative Companies 2023, 2024
Account Supervisor
March 2022 – July 2024
Clients: Hanes, Old Navy, Google
Produced the award-recognized Hanes 1901: Invention of Comfort TVC campaign, securing
3.2 billion impressions and $39.38M in ad value. Led social rollout and established digital best practices for Hanes.
Spearheaded the strategy and execution of 3 impactful digital activations for Hanes in just
6 months, including the Hoodie Hotline, Hanes Hip-Hop 50th Anniversary, and Jasper the Doll Mini-Wear Activation.
Oversaw multi-channel TVC campaigns for Old Navy (including Summering and Spring Struttin'), optimizing cross-functional collaboration and operational efficiency.
Awards:
Hanes 1901: Invention of Comfort
One Show (Shortlist): Direction
One Show (Shortlist): Online Commercials Over :90
AICP Show (Shortlist): Production Design
R/GA // Ad Age’s A-List Agencies 2022, AdWeeks Agency of the Year 2019, Ad Age’s Digital Agency of the Year 2019, Campaign Magazine's Digital Innovation Agency of the Decade in 2019
Account Supervisor - Account Manager
2019 – 2022
Clients: Samsung Global, Verizon, HBO Max, Sephora, ESPN+
Developed global strategy for Samsung Global’s digital channels, integrating TVC and digital-first strategies for the Mother’s Day
activation (10.6MM organic impressions adopted by 38 local markets) and S20 FE Product Launch.Positioned the agency as a leader in mobile-first media, revolutionizing standards for innovation and how fortune 500 brands engage digital audiences.
Cultivated relationships with key tech partners—TikTok, Google, Pinterest, Meta, and X (Twitter)—keeping our team at the forefront
of cutting-edge innovation.
Leo Burnett // Ad Age Agency to Watch 2019
Assistant Account Executive - Business Leadership Intern
2018 – 2019
Clients: Bridgestone, Firestone, MillerCoors, Diageo, SocialWorks, KraftHeinz
Powered high-profile campaigns by securing $4.5M for Bridgestone's Reggie Award-winning Driving Great Futures campaign, and propelled Diageo Spirits' "Summer by the Batch" to Effie and Reggie wins.
Championed Firestone’s nationwide store redesign, seamlessly aligning digital and retail branding to elevate the customer experience.
Steered the launch of My State of Mind, a pioneering mental wellness initiative with Chance the Rapper’s SocialWorks, reinforcing community support and mental health awareness.
Awards:
Bridgestone: Driving Great Futures
Engage for Good HALO Award: Finalist: Consumer Donation/Crowdfunding Category
Reggie Award: Bronze Winner: Partnership Campaigns Category
PR News Award: Honorable Mention: Cause Branding Campaign CSR Category
Bridgestone Group Awards: People Category
Diageo Spirits: Summer by the Batch
Effie Award: Bronze Winner – Seasonal/Event, Commerce & Shopper Category
Reggie Award: Gold Winner – Marketing Excellence
Certificates:
Google Foundations of UX Design Certificate
Twitter Performance Fundamentals Badge
Google Analytics Certificate (In progress)
Achievements:
Hanes 1901: Invention of Comfort – One Show Shortlist (Direction & Online Commercials Over :90), 2024 AICP Show Shortlist (Production Design)
Bridgestone: Driving Great Futures – Engage for Good HALO Award Finalist (Consumer Donation/Crowdfunding), Reggie Bronze Winner (Partnership Campaigns), PR News Honorable Mention (Cause Branding CSR), Bridgestone Group Awards (People Category)
Diageo Spirits: Summer by the Batch – Effie Bronze Award (Seasonal/Event, Commerce & Shopper Category), Reggie Gold Award
(Marketing Excellence)The One Club Creative Boot Camp Chicago – 1st Place (KraftHeinz)
NSAC – 1st Place Districts (Ocean Spray)
NSAC – 1st Place Districts (Tai Pei)
Education:
DePaul University, Bachelor’s Degree in Public Relations and Advertising